Procurement of Goods and Services for the Development and Implementation of Tourism Branding, Marketing, and Promotional Campaign for the Municipality of Donsol

PROCUREMENT OF GOODS AND SERVICES FOR THE DEVELOPMENT ANDIMPLEMENTATION OF TOURISM BRANDING, MARKETING, AND PROMOTIONALCAMPAIGN FOR THE MUNICIPALITY OF DONSOL 1) The Local Government Unit of Donsol, Sorsogon, through its General Fund intends to apply the sum of Three Million Pesos (P3,000,000.00) being the Approved Budget for the Contract (ABC) to payments under the contract for the PROCUREMENT OF GOODS AND SERVICES FOR THE DEVELOPMENT AND IMPLEMENTATION OF TOURISM BRANDING, MARKETING, AND PROMOTIONAL CAMPAIGN FOR THE MUNICIPALITY OF DONSOL. Bids received in excess of the ABC shall be automatically rejected at bid opening.Below is the description under Project Identification No. PB-2026-G-023ITEM NO. PARTICULARS QTY UNIT1 PROCUREMENT OF GOODS AND SERVICES FOR THE DEVELOPMENT AND IMPLEMENTATION OF TOURISM BRANDING, MARKETING, AND PROMOTIONAL CAMPAIGN FOR THE MUNICIPALITY OF DONSOL 1 lot TECHNICAL SPECIFICATIONS1. Four (4) Cinematic Narrative Tourism FilmsProduction of four (4) professionally produced narrative tourism films that combine cinematic storytelling, professional acting and tourism promotion into one cohesive film series.PRODUCTION• One (1) nationally recognized professional actor with established film, television, or digital media experience• One (1) Local Actress as principal or major supporting character• Supporting roles performed by selected local actors and actresses• Local personalities, community members, tourism stakeholders, or cultural performers may also be featured where appropriate to the story• Professional direction and performance coaching throughout productionPRODUCTION SPECIFICATIONS• Quantity: 4 Narrative Tourism Films / Episodes• Format: Cinematic Short-Film / Narrative Series • Recommended Duration: 8-15 minutes per episode, subject to final screenplay and approved• Creative treatment• Professional film direction• Professional cinematography• Cinema-camera production• Professional cinema lenses• Production lighting• Professional location sound recording• Drone / aerial cinematography were permitted and applicable• Gimbal and stabilized camera movement• Production design and art direction where required• Costume and styling appropriate to the narrative• Hair and makeup for principal talents were required• Location scouting and visual planning• Professional talent directionFINAL TECHNICAL OUTPUT• 4K UHD Master 3840 x 2160• Primary Aspect Ratio: 16:9 Cinematic Presentation• High-quality archival master• 4K distribution copy• Full HD 1920 x 1080 digital /media copy• MP4 H.264/H.265 distribution formats• High-quality mastering codes for LGU archival use• Subtitle files where applicable2. Official Campaign TrailerA high-impact cinematic trailer introducing the overall tourism campaign and creating anticipation for the full campaign.SPECIFICATION:• 1 Official Trailer• Recommended Duration: 45-90 seconds• Fast-paced cinematic storytelling• Combination of key tourism destinations, experiences, people, culture, food, nature and campaign highlights• Campaign tagline / key messaging integration• Cinematic music and sound design• Professional editing and color grading• Motion graphics and campaign branding• 4K UHD Master – 3840 x 2160• 16:9 Main Version• Optimized Full HD version for online publicationPrimary Uses: Campaign launch, official LGU Facebook page, YouTube, tourism presentations events, LED screens, media presentations and promotional activities.3. Full Tourism Promotional VideoProduction of the main tourism promotional film presenting the complete tourism identity, major destinations, attractions, experiences, culture, local communities and unique selling points of the LGU.SPECIFICATION:• Quantity: Main Tourism Film• Recommended Duration: 5-7 minutes• Cinematic ground and aerial cinematography• Tourism destination beauty shots• People, culture, food, heritage, activities, accommodations and local experiences where applicable• Professional voice-over narration• Professional editing and color grading• Sound design and licensed music• 4K UHD Master 3840 x 2160• Full HD digital distribution copy• English and/or Filipino subtitles where requiredPurpose: To serve the LGU’s primary official tourism promotional film and local, national and international presentations, tourism campaign, exhibits, conferences, social media and other promotional platforms.4. Professional Tourism Photo LibraryCreation of an organized collection of professionally photographed tourism images that may be used by the LGU for digital, print, advertising, PR, presentations, publications and tourism promotions.COVERAGE• Tourist destinations and landmarks• Natural attractions• Culture and heritage• Local food and products• Landscape and aerial photographyTECHNICAL SPECIFICATIONS:• Professional high-resolution photography• Professionally edited and color-corrected images• High-resolution JPEG files• Mix of horizontal and vertical compositions• Suitable for print, websites, social media, presentations and advertising materials5. Official Tourism Branding AssetsDevelopment of the campaign’s visual identity system to establish consistency across tourism campaign materials.• Official campaign logo/ campaign mark• Campaign tagline treatment• Primary and secondary color palette• Typography / font recommendations• Campaign key visual• Logo and campaign lockups• Graphic elements and visual patterns• Photo treatment / visual style• Social media visual direction• Basic branding / campaign usage guideFILE FORMATS:• PNG transparent background• JPEG• PDF• Vector files such as AI/SVG/EPS, where applicablePurpose: To create a unified and recognizable visual identity for the LGU tourism campaign across online, print, video, events and advertising applications6. Campaign Launch MaterialsCreative materials necessary for the official introduction and public launch of the tourism campaign.• Official campaign launch poster• Campaign teaser materials• Countdown graphics• Official campaign trailer • Launch-day social media materials• Campaign key visual• Digital promotional materials for Facebook and other LGU platforms7. Final Master Files for LGU Archival and Promotional UseTurnover of approved final materials in organized digital folders for long-term LGU use, preservation, publication and promotional distribution.VIDEO MASTER• 4K UHD master files• Full HD we/ social media copes• High-quality archival video master• Clean version without platform-specific captions or overlays when applicable• Final versions with titles / graphics• Subtitle files where applicablePHOTOGRAPHY• High-resolution edited photographs• Web-optimized copies• Organized photo library by location / categoryGRAPHIC & BRANDING ASSETS:• Final approved campaign branding assets• High-resolution PNG and JPEG• Print-ready PDF• Vector files for approved branding materials where applicableFILE ORGANIZATION• 01 – Cinematic Tourism Series• 02 – Official Campaign Trailer• 03 – Full Tourism Promotional Film• 04 – Tourism Photo Library• 05 – Tourism Branding Assets• 06 – Graphic Design Materials• 07 – Campaign Launch Materials• 08 – Final Masters & Archive 2) The Local Government Unit of Donsol, Sorsogon now invites bids for the above procurement project, using the provisions of Republic Act (RA) 12009 Section 27 – Competitive Bidding. Delivery of the Goods is required within 30 (Thirty) days from receipt of Notice to Proceed (NTP). Bidders should have completed, within Two (2) years from the date of submission and receipt of bids, contracts similar to the Project. The description of an eligible bidder is contained in the Bidding Documents, particularly, in Section II. Instructions to Bidders.3) Bidding will be conducted through competitive bidding procedures using a non-discretionary “pass/fail” criterion as specified in the IRR of RA No. 12009.i) Bidding is restricted to Filipino citizens/sole proprietorships, partnerships, or organizations with at least sixty percent (60%) interest or outstanding capital stock belonging to citizens of the Philippines, and to citizens or organizations of a country the laws or regulations of which grant similar rights or privileges to Filipino citizens. 4) Interested Bidders may obtain further information from Local Government Unit of Donsol, Sorsogon and inspect the Bidding Documents at the address given below during office hours 8:00 am to 5:00pm.5) A complete set of Bidding Documents may be acquired by interested Bidders on November 1 – November 23, 2026 from the address given upon payment of the applicable fee for the Bidding Documents, pursuant to the latest Guidelines issued by the GPPB, in the amount of Five Thousand Pesos (P 5,000.00). The Procuring Entity shall allow the bidder to present its proof of payment for the fees6) The Local Government Unit of Donsol, Sorsogon, will hold a Pre-Bid Conference on November 9, 2026, 2:00PM at BAC Office 3rd Floor, LGU Building, Donsol, Sorsogon, which shall be open to prospective bidders.7) Bids must be duly received by the Bids and Awards Committee (BAC) Secretariat through manual submission at the office address indicated below on or before November 23, 2026 at 10:00AM. Late bids shall not be accepted.The Envelope System: The First Bid Envelope shall contain the Technical Component of the bid and shall be marked as "TECHNICAL COMPONENT" and the attachments therein must be properly marked and indexed as specified in Section IX.The Second Bid Envelope shall contain the Financial Component of the bid and shall be marked as "FINANCIAL COMPONENT" and the attachments therein must be properly marked and indexed as specified in Section IX.The two (2) envelopes shall be enclosed and sealed in one single envelope and shall be marked as "BID".Each bidder shall submit three (3) copies of the technical and financial components of its bid: one (1) certified true copy of the original documents and two (2) photocopies thereof.8. All Bids must be accompanied by a Bid Security in any of the acceptable forms and in the amount stated in ITB Clause 16.1.9. Bid opening shall be on November 23, 2026 at 10:00AM at the given address below. Bids will be opened in the presence of the Bidders’ representatives who choose to attend the activity.10. The Local Government Unit of Donsol, Sorsogon reserves the right to accept or reject any bid and assume no responsibilities or indemnify bidders, for any expenses incurred by them in preparation of their bids.11. The Local Government Unit of Donsol, Sorsogon reserves the right to reject any and all bids, declare a failure of bidding, or not award the contract at any time prior to contract award in accordance with Section 70 of R.A. No. 12009, without incurring any liability to the affected Bidder or Bidders.12. For further information, please refer to:SONNY A. GABARDABAC Secretariat HeadLocal Government Unit of DonsolAwaii, Donsol, SorsogonCp no. 0916 689 1341email add: sonnygabarda@yahoo.com13. You may visit the following websites:For downloading of Bidding Documents: a. Philgeps website www.philgeps.gov.phIssued this October 31, 2026SHARON A. VITOBAC Chairperson – LGU Donsol Delivery / Contract Period: 30 Day/s Pre-Bid Conference: 09/11/2026 2:00 PM at BAC Office 3rd Floor, LGU Building, Donsol, Sorsogon